Will Baggett is the Co-founder and brand strategist at Monetize Your Message, a premier platform for speakers aiming to enhance their impact and audience reach. A former operations coordinator for the College Football Playoff, Will has built a reputation as an award-winning major events professional. His experience includes producing high-profile events like the Super Bowl, Final Four, and various college football bowl games. As a former strength coach, he contributed to the development of 26 NFL draft picks, including two first-round selections.
In 2020, Will was recognized by the White House for his outstanding communications and service. His 2017 book The Blueprint for a Successful Career has been incorporated into the curriculum of six universities. Known for his dynamic speaking style, Will has delivered over 250 keynotes since 2017, engaging over 50,000 people across various sectors.
Here’s a Glimpse of What You’ll Learn:
- [0:05] Introduction to the conversation and Will Baggett’s role in sports administration and branding.
- [5:19] Will’s initiative “Monetize Your Message” and his success in event ticket sales.
- [8:06] Will’s career highlights, including his work with major sports events like the College Football Playoff and the Super Bowl.
- [13:46] The key moments that shaped Will’s career, his background in communication, and how he leveraged his family’s entrepreneurial legacy.
- [18:47] Challenges Will faced managing his dual roles as a sports administrator and entrepreneur.
- [21:04] Will’s experience with leadership under pressure, including the complexities of organizing high-profile events like the College Football Playoff with a presidential visit.
- [26:02] Insights on how leadership and care from mentors shaped Will’s approach to team management.
- [30:48] How Will equips young professionals for success, with a focus on body language, personal branding, and non-verbal communication.
- [33:45] The role of recognition and how it influences Will’s growth and business trajectory.
- [38:47] Will’s strategies for using non-verbal communication to assess and recruit talent effectively.
- [42:56] The importance of innovation in scaling Will’s business, including the use of technology and automation to maximize efficiency.
- [46:18] How Will’s experience with high-profile personalities helped him manage relationships and teams.
- [52:29] Will’s adventurous experiences, including unconventional jobs that shaped his work ethic and leadership.
- [56:01] Will’s unexpected journey into personal branding and communications, and how his relentless preparation sets him apart.
- [58:49] Colleagues Will respects in the industry and their influence on his career.
In This Episode…
Have you ever wondered how an unconventional career path can lead to success in personal branding? How do experiences outside the norm shape a unique professional identity?
According to Will Baggett, a trailblazing brand strategist and dynamic speaker, embracing diverse experiences has been key to his success. His journey from teaching and cleaning conveyor belts during the pandemic to becoming a respected name in personal branding and nonverbal communication underscores the richness that atypical experiences can bring. Will emphasizes the significance of adaptability, resilience, and willingness to embrace the unexpected. His story highlights how diverse professional experiences can sharpen one’s skills in personal branding, offering a broader perspective and deeper empathy in understanding various audience segments.
In this episode of WRK & WIN, Corinne Milien engages in a thought-provoking conversation with Will Baggett, Co-founder and brand strategist at Monetize Your Message, exploring his unique journey to success. They discuss the importance of embracing diverse career experiences, the role of adaptability in personal growth, and the impact of genuine human interactions in professional life. This episode is a masterclass in leveraging unconventional paths for extraordinary achievements in personal branding.
Resources Mentioned in This Episode:
- Corinne Milien on LinkedIn
- WRK
- Will Baggett: LinkedIn | Twitter
- Monetize Your Message
- Maria Taylor
- Tai M. Brown on LinkedIn
- Michael Kelly
- Daron K. Roberts on LinkedIn
- Black Student Athlete Summit
- College Football Playoff
- Texas Christian University
- The Blueprint for a Successful Career: A Foundation for Developing Young Professionals by Will Baggett and Tai M. Brown
- Mack Brown
- Kaz Kazadi
- Jessie Gardner on LinkedIn
Sponsor for this episode…
This episode is brought to you by WRK.
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